by Seth BUTERA April 29, 2021
HomeToGo, the largest holiday rentals search engine in the world, has published its ‘Return of Travel’ study, reporting on a shift in travel behaviors as the ‘new normal’ takes shape and travel begins to bounce back.
With the vaccine rollout in full swing, Brits are eager to travel, according to HomeToGo’s study. The survey revealed that, in comparison to the pre-pandemic period, 58% of UK travellers plan to take the same amount of or more holidays in 2021, with over a quarter planning to spend more on each trip.
“Following a tough year spent mostly at home, our data shows that travellers desperately want to get away and enjoy a much-needed break from it all, with more than half of survey participants choosing a relaxing beach holiday as their first choice of trip post-lockdown,” said Mahendra Roopa, HomeToGo’s director of product, machine learning and data science. “We’re also seeing an upward trend when it comes to two-person trips this summer, as travellers polled in our Return of Travel survey expressed more desire to travel with their partner compared to pre-pandemic.”
Based on a survey of UK travellers and an analysis of HomeToGo’s internal search data, the ‘Return of Travel’ study uncovered that:
“Travelling to new places has the amazing ability to bring us happiness – in fact, 96% of British travellers surveyed feel travel improves their mental health,” added Caroline Burns, head of PR and travel expert at HomeTogo.