Understanding and measuring a country’s competitiveness in tourism is a major consideration for policymakers and a major challenge for professionals in providing evidence to inform decision-making
Creating a business website that attracts bookings as a tour operator remains at the center of your attention and a key element of your business
Travel brands need social media strategies now than ever before as the industry attempts to recover and travelers are looking for where to spend their next holiday after eighteen months of staying home
The complexities of travel marketing that will help travel brands and marketers remain afloat and relevant during and after the Covid19 pandemic
How can you increase inquiries as a tour operator as travelers are constantly showing interest in traveling again after a full year of lock-downs?
Travel marketers need accurate data to target and connect with individuals on a deeper level that makes them feel seen, heard, and, most of all, protected.
How better can we improve destination marketing post the pandemic as people start releasing their pent‐up travel desires in the coming months
Marketing tactics that will drive return on investment (ROI) post-pandemic as customer behavior continues to change adapting to the new normal