Travel brands need social media strategies now than ever before as the industry attempts to recover and travelers are looking for where to spend their next holiday after eighteen months of staying home
Tourism Boards need to embrace digital campaigns now than ever before as a less expensive, more flexible, and easier to track approach though requires different KPIs and metrics
Travel marketers need accurate data to target and connect with individuals on a deeper level that makes them feel seen, heard, and, most of all, protected.