by Seth BUTERA September 1, 2021
The ruthless march of COVID-19 throughout the globe is first and foremost a human tragedy, affecting the health of hundreds of thousands of people. The consequences of measures taken worldwide to curb the pandemic are having a growing impact on the global economy. This article aims to offer key highlights on the impact being felt by the industry due to factors including, but not limited to, the migratory nature of the hospitality workforce and the pause on global travel, tourism, and restaurant services.
The World Travel & Tourism Council has recently warned the COVID-19 pandemic could lead to a cut of 50 million jobs worldwide in the travel and tourism industry
Following travel bans, border closures, and quarantine measures, many workers cannot move to their places of work or carry out their jobs which has effects on incomes, particularly for informal and casually employed workers. Given the current environment of uncertainty and fear, enterprises are likely to delay investments, purchases of goods, and the hiring of workers.
All around the world, the hospitality sector has been severely impacted by the COVID-19 pandemic. Not only has the crisis placed restrictions on the way that we travel, but it has also led to the cancellation of countless events and conferences typically hosted by institutions within the hospitality sector. With the end of lockdown insight for Canadians as vaccine rollouts begin, businesses within the hospitality industry must grapple with an economic downturn and changing patterns of consumer behavior.
Going forward, the hospitality sector will need to adapt to meet different demands and comply with COVID-19 protocols, developing new methods of attracting customers and doing business.
If you’re entering a career in hospitality, here’s a look at the impact of COVID-19 on the hospitality sector, as well as the transformation within the industry that the future will bring.
The COVID-19 pandemic has greatly impacted the hospitality sector’s ability to function at its former capacity. Both social distancing requirements and travel restrictions have impacted the number of customers frequenting hospitality industries. Customers are more concerned about their safety and are generally less inclined or unable to travel
While the effects of the COVID-19 pandemic on the hospitality sector have been drastic, there are many ways that businesses within the industry can adapt, many of which businesses have already started to implement. The hospitality sector will need to make efforts to address the safety concerns of customers by implementing standard cleaning and distancing protocols.
Businesses within the hospitality sector can also take advantage of technology to change the way that they operate and interact with customers. If you’re entering a hospitality career, here are some measures of reorganization within the hospitality sector that you can expect to see as businesses navigate the COVID-19 crisis.
Building Trust and Engagement; It’s no surprise that for many, the luxury of travel isn’t a top priority. Businesses within the hospitality sector must therefore make an active effort to engage customers and build trust, illustrating that they are addressing their concerns. This involves communicating what steps are being taken to keep both employees and customers safe, and demonstrating a commitment to follow COVID-19 protocols.
Redefined customer experience; It’s likely that you will see changes not only in the methods of outreach and engagement conducted by businesses but also in the customer experience itself. Organizations must prioritize making their spaces as clean as possible, while also taking measures to make adhering to cleaning and distancing requirements both pleasant and free of anxiety. In order to adapt, businesses must work to develop a clear and streamlined social distancing policy that is simple for customers to understand and follow.
A new technology era; Advancements in technology can go a long way in helping businesses within the hospitality sector to adapt to changes brought on by the Covid-19 pandemic. Technology can be used to track safety measures, implement cleaning schedules, and obtain data about the effectiveness of customer outreach methods.